Xero, the online platform for small businesses and their advisors, has appointed Fourteen Forty as its new stakeholder relations consultancy in the UK.
The agency will work alongside Xero’s media relations agency, The Academy, to help build relationships with a wider group of critical audiences. These include professional intermediaries and potential commercial partners, representative bodies, policy makers and government.
Read More “Fourteen Forty to promote Xero to industry and stakeholder groups”
I’d like to think that most people reading this could name at least one sporting initiative from recent years that has set out to get more people involved in sport at a grassroots level. From Sport England’s #ThisGirlCan campaign, which got 1.6 million women exercising, to the recent Sport Relief campaign, which asked the whole nation to participate in a Billion Step Challenge, it’s a widely held belief that sport has the power to change lives.
Antibiotic resistance, caused by the overuse and misuse of antibiotics, is a very real and growing threat to human health worldwide. It is estimated to claim approximately 100,000 lives in the US and Europe every year. The numbers are much higher in developing countries.
Q: Zoe, there’s been a lot of talk around the death of the brand, do you think this holds water?