Blog

Behaving your way to a more responsible corporate culture

By Sandra Macleod, Group CEO, Echo Research and Britain’s Most Admired Companies

COVID-19 forced itself on an unsuspecting world with tragic consequences.  As global leaders in research on reputation and the drivers of behaviour, we sought to assess the pandemic’s impact on trust and reputation among business leaders and the general public.

“It’s on all of us.” Three things responsible firms do

By Guy Corbet, Fourteen Forty

Worlds away, back in March, “it’s on all of us” is how the then-rookie chancellor, Rishi Sunak, set out the challenges ahead.  “We want to look back on this time and remember how, in the face of a generation-defining moment, we undertook a collective national effort – and we stood together. It’s on all of us”.

Leading through uncertainty

By Rebecca Walker, executive coach

Rebecca08bw-SMALLStop seeking the answers and start asking the right questions

As eyes cautiously turn towards a new working normality, many of us are experiencing an inflection point in our working lives. Work’s demanding something different from us all. Everything we know is being challenged and we’re making decisions at an accelerated pace that could have long-lasting implications.

Six steps to prepare for the recovery

By Guy Corbet, Fourteen Forty

GCSurvival has been the name of the game, but it is not an end game.

For many firms, the main focus so far has been to batten down the hatches in the face of rising uncertainty.

It is time to start rebuilding.  Gradually, the economy will start to splutter back into life.  We will be at the foot of a tall mountain.

Is the content bubble about to burst?

By Diane Banks, CEO of literary, broadcast and speaking agency Northbank Talent Management

Diane BanksMany of us have read about the $17bn which, pre-C19, Netflix had allocated to spend on content this year, projected to rise to $26bn by 2028 (source: Variety).

They were not alone.  Disney allocated $2.5bn to launch Disney.  Apple $6 billion for Apple TV+ in its first year.  AT&T more than $2bn for its forthcoming streaming service, HBO Max.  Comcast’s NBCUniversal set aside $2 billion to fund the first two years of its new streaming service, Peacock.

Weak Links #7: free speech, silence, corporate citizenship, diversity

“Weak Links?”

In 1973 Stanford Professor Mark Granovetter’s “the strength of weak ties” argued that weak links, between people with different opinions, help new and unfamiliar ideas spread.