There’s no point in building an amazing business if people don’t know who you are or can’t understand what you do. That’s where I can help. I help businesses, from start-ups to global leaders, build awareness of and trust in their brands.
I create strategies and campaigns designed to impact every stage of a relationship, from early awareness all the way through to decision-making and advocacy, whether the target audiences are politicians, media, customers, investors, colleagues or anyone else. And I help executives shape how they deliver those stories, to maximise their impact and credibility.
My insight is based on a career as an award-winning journalist (BBC, Reuters, Spectator), as well as experience as a political lobbyist and global marketing leader, both in-house and as an adviser.