Sophie Johnson

Since starting out as a copywriter more than 20 years ago, I rapidly began to specialise in healthcare communications.

I’ve been a deputy creative director and head of copy, and I love to get involved as early as possible in a brand’s strategy.

I am happy working on angles and concepts, as well as long copy for any type of project, including pharmaceutical, diagnostic, biotech and pharmacy. With experience of global, European and UK healthcare communications, I have an understanding of the regulatory environment and the need to ensure that any work produced is compliant.

During my career, I’ve managed groups of creatives and teams of writers, and have always enjoyed nurturing people as they start out in their careers.

My experience means that I work efficiently and am not fazed by a new brief. I’m comfortable asking the necessary questions to ensure I deliver exactly what is required.

I like to build trusting, long-term relationships with clients, which means I tend to work with the same people for many years, so I get to know their products and vision inside and out.